The Most Effective Advertisement Ever Made. Ever. Ever.

This is a bus stop ad for a Dutch gym. When you sit on the bench, it displays your weight. I'm torn between feeling awe at how brilliant this is and horror at how fiendishly brilliant it is.

Thanks to kottke for the heads up.

-- Luke Burbank

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• luvinlife1018 wrote...

  Do They Want People to Drive

  Lord knows I will not be taking a bus in that city.

  March 16, 2009 4:12 pm

  43744

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• Wild Bill wrote...

  HERE IN SEATTLE,

  "they" have these that display your Carbon Footprint, photo ID you and send you a bill. The problem with the ones in Seattle, is that 1/2 of them aren't calibrated right, so your bill is usuaully wrong, plus, crazy homeless people use them as restrooms, and gangsters spray paint the screens, AND, they came in 200,000 over budget. BUT, who am I to spit into the wind. At least, they play KIRO TV ads pitching the switch, in between pictures of Gregg Nickells grinning like a jolly green banshee. Heeee Heeee, sung like Micheal Jackson.

  March 16, 2009 4:38 pm

  43749

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• Wild Bill wrote...

  Michael Jackson

  heeee heeee,

  March 16, 2009 4:40 pm

  43750

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• Wild Bill wrote...

  KIRO radio ads

  on TV,,,,,Good Lord

  March 16, 2009 4:41 pm

  43752

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• ScaughtFive wrote...

  Practically Floating Away

  Cheesy petes! You mean that color coordinated Dutch girl weighs 68 pounds!!! No mean feat in the land of decriminalized hash bars and apple pie.

  March 16, 2009 4:55 pm

  43757

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• mimulus_99 wrote...

  ScaughtFive, remember the wisdom of pulp fiction

  they call it a royale with cheese because the euro's don't know what the eff a quarter-pounder is.... 68 kilos seems a little high to me, but the dutch ARE the tallest nation on earth.

  March 16, 2009 4:58 pm

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• Wild Bill wrote...

  so, without using the google,

  where did dutch apple pie and going dutch come from? Isn't that kind with the slice of cheese.

  March 16, 2009 5:00 pm

  43761

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• LUX wrote...

  @ Wild Bill

  Here's the Google-less knowledge about Dutch apple pie. Apple pie is German, despite the fact that it's become synonymous with Americana. Anyway, the German immigrants that arrived in Pennsylvania became known as Pennsylvania Dutch because they were from Deutschland and the early Pennsylvania settlers interpreted this to mean they must be Dutch. The apple pie they brought with them hence became known as Dutch apple pie. Putting cheese on pie, from what I can tell, is a North East thing. I lived in Boston and they did it out there as well as in NYC. I have since moved back to Colorado and no one does the slice of cheese thing out here.

  March 16, 2009 5:21 pm

  43766

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• Wild Bill wrote...

  thank you LUX, now

  that makes sense. Growing up as an original "latch key kid" in the 70's, apple pie was the Hostess variety. Deutschland must mean that they're Dutch. Now, that's all American, just like the tbtl. What flavor pie would the tbtl be, if it was a pie?

  March 16, 2009 5:45 pm

  43772

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• InspectorLuv wrote...

  TBTL Pie

  Apple with Gruyere? Don't be shy... say it with me... Gruyere!

  March 16, 2009 5:53 pm

  43773

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